Our Approach to GRI Reporting

Carlsberg Group uses the Global Reporting Initiative (GRI) G3 framework to produce an overview of our progress within CSR. The framework provides organisations with principles and indicators so they can measure and report their economic, environmental and social performance.

The following GRI table details how our CSR progress data from 2009 is aligned with the GRI G3 guidelines. Learn more about the GRI at www.globalreporting.org.

This is the first time we ahve reported in accordance to the GRI, but this will be an recurring part of our work with CSR in the future. We have applied the GRI G3 reporting framework to level C+. Please click below to download further information on application levels.

Click here to download an explanation about the different levels in GRI reporting

To ensure transparency and readability of the table we indicate whether our level of disclosure covers the GRI requirements fully or partially. Furthermore every profile or performance indicator we apply is linked to a specific section of either our Annual Report (AR), our company website (www.carlsberggroup.com) or the CSR section on our company website (www.carlsberggroup.com/csr).

The GRI Guidelines encourages disaggregation of information where feasible, but acknowledges that the level of disaggregation may vary by indicator. We will continue our work on developing the maturity of our reporting systems and procedures, in order to allow us to improve the level of disaggregation in the future. We also aim to continuously revise the indicators that we include in our progress data to make sure that they are aligned with our CSR agenda.

	Fully reported indicator
	Partially reported indicator

GRI Table:


GRI Profile and Performance Indicators		Location (Section or Page)	Annual Report '09 (page)	Level of reporting	UNGC
Strategy and Analysis

1.1	CEO Statement	Jørgen's message	2-4

Organisational Profile

2.1	Name of organisation	Company Fact sheet
2.2	Primary brands, products and/or services	Carlsberg Group Brand Selector	16-17 30-31 33-36 38-39
2.3	Operational structure of the organisation		124-125
2.4	Location of organisation's headquarters	Company Fact sheet	76
2.5	Number of countries where the organisation operates		12-15
2.6	Nature of ownership and legal form	Carlsberg is listed at the Copenhagen Stock Exchange NASDAQ OMX Copenhagen A/S. Company Fact sheet	52-53 124-125
2.7	Markets served		12-15 30-41
2.8	Scale of the reporting organisation
2.8.1	Number of employees		14 19
2.8.2	Net sales		5
2.8.3	Total capitalization broken down by bebt and equity		5 104
2.8.4	Quantity of products or services provided		5
2.8.5	Total assets		5 62
2.9	Signifiant changes during the reporting period regarding size, structure or ownership		26-27 101-103
2.10	Awards received in the reporting period	During 2009 Carlsberg received numorous awards, including: 'Most desirable employer award' 'Waste water initiative award' 'Best sustainability report award' 'The seal of approval from the Royal White Palace' 'Carlsberg Uzbekistan: Employer of the year' 'Carlsberg Polska: 2009 Polish Ecological Pantheon award' 'Finland:Responsible Drinking campaign wins award'

Report parameters

	Report profile
3.1	Reporting period	The report covers the calender year of 2009
3.2	Date of most recent previous report (if any)	No CSR report has been published, however the Group Environmental Data from 2008 is available for download. CSR is further part of the Annual Report 2008 (pages 56-57).
3.3	Reporting cycle	The reporting cycle will be annual.
3.4	Contact point for questions regarding the report or its contents	The Group CSR on csr@carlsberg.com
	Report Scope and Boundary
3.5	Process for defining report content	How we measure our impact
3.6	Boundary of the report	How we measure our impact
3.7	State any specific limitations on the scope or boundary of the report	How we measure our impact
3.8	Basis for reporting in joint ventures, subsidiaries, leased facilities, outsourced operations, and other entities that can significantly affect comparability from period to period and/or between organisations.	How we measure our impact
3.10	Explanation for the effect of any re-statements of information provided in earlier reports, and the reason for such re-statement.	How we measure our impact
3.11	Significant changes from previous reporting periods in the scope, boundary, or measurement applied in the report.	How we measure our impact
	GRI Content Index
3.12	Table indentifing the location of the Standard Disclosures in the report	The information contained in this GRI table
	Assurance
3.13	Policy and current practices with regard to seeking external assurance for the report.	KPMG Assurance Statement

Governance, Commitments and Engagement

4.1	Governance structure of the organisation		8 46-51
4.2	Indicate whether the Chair of the highest governance body is also an executive officer	No, the Chairman of the Supervisory Board is not the executive officer.	46-51
4.3	For organizations that have a unitary board structure, state the number of members from the highest governance body that are independent and/or non-executive members	The Supervisory Board is made up of twelve members, none of whom are involved in operative mangagement.	46-51
4.4	Mechanism for shareholders and employees to provide recommendations or directions to the highest governance body		46-51
4.14	List of stakeholder groups engaged by the organisation	Community Engagement
4.15	Basis for identification and selection of stakeholder with whom to engage.	Community Engagement Policy Community Engagement - Our Progress

Economic

EC1	Direct economic value generated and distributed.	Community Engagement Policy Community investments: Community Engagement - Our Progress	42 77 95 131
EC2	Financial implications and other risks and opportunities for the organisation's activities due to climate change	Environment Environment - Packaging			Principle 7

Environment

EN1	Materials used by weight and volume	Environment - Water			Principle 8
EN3	Direct energy consumption by primary energy source	Environment - Energy & Emissions Environment - Our Progress Environmental Data			Principle 8
EN4	Indirect energy consumption by primary source	Environment - Energy & Emissions Environmental Data			Principle 8
EN5	Energy saved due to conservation and efficiency improvements	Environment - Energy & Emissions			Principle 8 & 9
EN6	Initiatives to provide energi-efficient or renewable energy-based products and services, and reduction in engergy requirements as a result of these initiatives.	Environment - Packaging Environment - Energy & Emissions			Principle 8 & 9
EN7	Initiatives to reduce indirect energy constumtion and reductions achieved.	Environment - Energy & Emissions			Principle 8 & 9
EN8	Total water withdrawel by source	Environment - Water Environmental Data			Principle 8
EN16	Total direct and indirect GHG emissions by weight	Environment - Energy & Emissions Environmental Data			Principle 8
EN18	Initiatives to reduce GHG emissions and reductions achieved	Environment - Energy & Emissions			Principle 7 , 8 & 9
EN19	Emissions of ozone-depleting substances by weight	Refrigerants, Naturally!
EN20	Nox, SOx and other significant air emissions by type and weight	Environmental Data			Principle 7, 8 & 9
EN21	Total water discharged by quality and destination	Environmental Data			Principle 8
EN22	Total weight of waste by type and disposal method	Environmental Data
EN26	Initiatives to mitigate environmental impacts of products and services, and extent of impact mitigation.	Environmental Campaign - Finland Energy saving awareness campaign - Denmark Become a Mythos Legend campaign - Greece Waste water treatment plant initiative - Poland			Principle 7, 8 & 9
EN27	Percentage of products sold and their packaging materials that are reclaimed by category.	Environment - Packaging

Labour practices and decent work

LA1	Total workforce by employment type, employment contract, and region	Labour and Human Rights Data
LA2	Total number and rate of employee turnover by age group, gender, and region	Labour and Human Rights Data			Principle 6
LA4	Percentage of employees covered by collective bargaining agreements	Labour and Human Rights Data			Principle 1 & 3
LA7	Rates of injury, occupational diseases, lost days, and absenteeism, and total number of work-related fatalities by region	Health and Safety - Our Progress			Principle 1
LA10	Average hours of training per year per employee by employee category.	Labour and Human Rights Data

Society

SO1	Nature, scope, and effectiveness of any programs and practices that assess and manage the impacts of operations on communities, including entering, operating, and exiting.	Community Engagement - Our Progress Business Ethichs case - Slavutich
SO4	Actions taken in response to incidents of corruption.	Business Ethics			Principle 10
SO5	Public policy positions and participation in public policy development and lobbying	Carlsberg is active in the political debate related to the regulatory environment for beer and other fermented beverages as well as soft drinks. We engage in the political dialogue with authorities and other stakeholders at local, national and international level. As local operator, we are active through our membership of national brewers associations. We also engage actively within The Brewers of Europe http://www.brewersofeurope.org being the voice of the European brewing sector and providing a sector platform for dialogue with the EU Institutions and the World Health Organisation. Carlsberg contribute funds to The European Foundation for Alcohol Research (ERAB). As independent European Foundation, ERAB facilitate funding to biomedical and psychosocial research into beer and other alcoholic beverages. In commitment to the principles of UNGC Carlsberg signed the CEO Water Mandate			Principle 1, 2, 3, 4, 5, 6, 7, 8, 9 & 10

Product Responsibility

PR2	Total number of incidents of non-compliance with regulations and voluntary codes concerning health and safety impacts of products and services, by type of outcomes	Health & Safety - Our Progress			Principle 1
PR5	Practices related to customer satisfaction, including results of surveys measuring customer satisfaction.	Consumer Issues - Quality Policy Consumer Issues - Our Progress
PR6	Programs for adherence to laws, standards, and voluntary codes related to marketing communications, including advertising, promotion, and sponsorship.	Consumer Issues - Marketing Communication Policy
PR7	Total number of incidents of non-compliance with regulations and voluntary codes concerning marketing communications, including advertising, promotion, and sponsorship, by type of outcomes.	Consumer Issues - Our Progress

Human Rights

HR2	Percentage of significant suppliers and contractors that have undergone screening on human rights and actions taken.	Responsible Supplier Management Programme Supplier and Licensee Code of Conduct			Principle 1, 2, 3, 4, 5 & 6
HR5	Operations identified in which the right to exercise freedom of association and collective bargaining may be at significant risk, and actions taken to support these rights.	Labour and Human Rights Policy			Principle 1, 2 & 3
HR6	Operations identified as having significant risk for indicents of child labour, and measures taken to contribute to the elimination of child labour.	Labour and Human Rights Policy			Principle 1 , 2 & 5